Step back and take a good look into insights

Instead of performing any fateful launch of our web product, it’s good to slow down,  step back sometimes and have good looks into market research data, industry reports and insights. Initiating keyword research, plopping them and skewing out SEO and Social Media Audits weekly, will only bring out negative wonders. Blindly performing competitive research and being technically correct would seems like inevitable stealing of competitor data. This will never work. Growth charts will go down.

At research lab, we try to ask following two questions from our Strategy Deity –

  1. What to promote and what to not.
  2. Whom to promote and whom to not.decide-digital-strategy
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Puneet Verma is environmental blogger & Mission Green Delhi(MGD) crusader. MGD digital platform has been supported by 400+ environmentalists from Delhi & other parts of India.

Puneet is Acumen & certified Human-Centered Design professional and techie who has vast experience in managing online portfolio of big corporate brands.

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