Tech Trends 2015 | From Greentech’s Bale

agile marketingMission green, path to prosperity begans with keeping ourselves as par with what’s new is happening in the city. So what’s new ? Is it Modi’s motivational comment against Al-quida. Or is it the news of more number of sting operations on Delhi police officials ?

Ok lets not talk about politics right now. Lets pick a topic that will turn most of us on. Yes … its mobile technologies. In the time when companies are really focussing on what is known as agile marketing of their products. I will talk about usage of agile marketing while promoting new mobility trends of 2015.

Having a responsive design won’t be considered as much of importance in 2015 as important is becoming responsive to social media changes. Top researchers of market says that we are stepping into the new world of 4th generation of internet speed ie more than 3 gb in villages and rural areas, more tools that will predict compatibility of new apps on various mobile platforms & architectures, more number of wearable mobile gadgets, more number of mobile controlled home and office appliances. So production of such hi tech apps and products would definitely require more efficient goto market statergies. Agile marketing would certainly be considered as a panacea in promoting products across various geographies.

Clinging to traditional approach won’t be helpful here, rather need of an hour is to understand methods adopted by brands like Oreo. You might be launching highly precise GIS application, or devices like Iphone 6 or Samsung note 4, but you still require prolific positioning of product in your goto marketing plans.

Tweet me back @puneet6565 if you have new tech trends in your greentech bale.

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Puneet Verma is environmental blogger & Mission Green Delhi(MGD) crusader. MGD digital platform has been supported by 400+ environmentalists from Delhi & other parts of India.

Puneet is Acumen & certified Human-Centered Design professional and techie who has vast experience in managing online portfolio of big corporate brands.

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